Year

2022, 2023 & 2024

Deliverables
  • Hospitality
  • VIP services
  • Structure builds
  • Sponsor Activation

This annual family-friendly festival showcases some of the world’s most iconic legacy acts, providing a unique and engaging entertainment experience for all generations.

Working with Soho House, Hudson Born elevated the festival experience by creating a hospitality ‘club house’ catering to the needs of our 500 discerning guests.

The following year the promoter asked us to also curate their VIP area and our design and approach delivered a year-on-year growth in sales of over 300%.